HOW PPV SPORTS EVENTS CAN HELP YOUR BAR

At Joe Hand Promotions we encourage you to step into practicing new ways of packing your bar and hopefully we can be the answer to some of your bar and restaurant needs. Events such as PPV events will be a unique asset at your bar. PPV events are an exciting way to bring in fans […]
NICHE SPORTS CONTENT THAT WILL DRIVE TRAFFIC TO YOUR BAR

Driving traffic to your sports bar takes more than just football, baseball, basketball and hockey games. Why? Because, like you, other competitors will also be showing them at their establishment. Broadening your sports content to provide unique sports will not only drive traffic to your bar, but it will also differentiate you from your competitors. […]
MAXIMIZING THE MCGREGOR EFFECT

As the years continue to fly by, we can’t help but think about what the stars of the UFC will bring to the Octagon in the upcoming months. It is an exciting time to maximize the effect that popular UFC stars can have on your bar. Conor McGregor, unique to all others in combat sports, […]
TOP 5 MARKETING SECRETS FOR YOUR BAR THAT WILL WORK

Keeping your sports bar at the top of a customer’s list for a night out can be challenging, but with these 5 marketing secrets, we help break it down for both you and your customers. By following these secrets, you can work to keep your venue as a top choice among customers and create long […]
HOW PREMIUM SPORTING EVENTS CAN HELP INCREASE RESTAURANT TRAFFIC

At Joe Hand Promotions, we spend all day talking to bar and restaurant owners. While every place is unique, many of the challenges are shared. There are some concerns that we hear over and over, such as: How can I get repeat traffic? How can I convince millennials to skip takeout and Netflix and spend […]
BAR MARKETING STRATEGIES FOR PREMIUM EVENTS

Our founder Joe Hand Sr. likes to say that nothing draws a crowd like a big fight, and there are few people who would know as well as the man who helped arrange the first Ali-Frazier fight! But while our exclusive events have great value, it’s not as simple as ordering one and turning on […]
CREATIVE WAYS TO PROMOTE UFC FIGHTS FOR BUSINESS

A few months back, Hooters of West Springfield, MA, shared with us a photo featuring one of the Hooters girls posing with a UFC championship belt. It’s a great photo, and like they do for every UFC fight, Hooters posted the photo on their social media sites to promote their UFC pay-per-view event. While we […]
SHOWING UFC EVENTS A GOOD BET FOR CASINOS

Are casinos taking a big gamble when purchasing live UFC pay-per-view events? According to recent feedback we’ve received, it’s a resounding no. In fact, we’re told the UFC is a very good bet. Recently, SunRay Park & Casino in Farmington, NM, shared their success story with us. We’ve been fortune enough to deliver close to 100 live […]
BUYING THE UFC FOR BARS CREATES GOOD BUSINESS

Being in the fight business for over 42 years, our company has a saying around the office: “Nothing draws a bigger crowd than a good fight.” We’ve learned the statement couldn’t be any more accurate when it comes to live Ultimate Fighting Championship pay-per-view events at sports bars. And we have the proof in photos and testimonials […]