The Global Leader in Live Sports and Entertainment for Bars, Restaurants, and Casinos!
We bring fan communities into bars, restaurants, and casinos for unforgettable viewing experiences.









We work with over 10,000 establishments, offering 2,000+ events each year
Our team will collaborate with you to explore how working with Joe hand Promotions and our extensive portfolio of live sports and entertainment content can enhance your establishment’s offerings, boost revenue, and extend customer stay.
When you partner with us, you tap into passionate fan communities through powerful marketing tools, proven best practices, and Fanzo, our industry-leading bar finder platform, so your venue stays full and the energy stays high all year long.
Why establishments work with us
Attract New demographics
By adding new and premium sports content to your television lineup, you can attract a diverse range of demographics to your establishment. Research indicates that the majority of MMA and boxing fans who watch outside their homes are from the Gen Z and Millennial generations.
Differentiate from competition
Staying on top of industry trends is imperative for all establishments. By offering premium live sports content, we can assist you in distinguishing yourself from your competitors to bring in more foot traffic and boost your bottom line.
Increase length of stay
We've collaborated with establishments to observe increased engagement during pay-per-view events or other essential sports content broadcasts. An overwhelming 87% of consumers agree that they are inclined to stay longer when they can watch their favorite team, league, or event on TV.
Increase Food & beverage receipts
According to our research, bars and restaurants experience a surge of over 100% in nighttime food receipts when broadcasting live pay-per-view events. Furthermore, 81% of consumers expressed a willingness to spend more on food and drinks if an establishment was airing their favorite team, league, or event on TV.
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