Streaming is Here- Breaking Down the Joe Hand Promotions App

The newly launched Joe Hand Promotions App makes streaming live sports easier than ever for bars, restaurants, and other establishments. In the past, you may have been limited in what events you could purchase depending on your signal provider. The JHP App changes that by giving you another way to access premium content. With just […]
Keeping the Momentum: How Post-Event Strategy Drives Future Success

The final bell rings, the ref raises a hand, the winner is declared and the crowd reacts, whether it’s cheers, shock, or celebration. The event may be over, but your opportunity to grow your business isn’t. What you do after the event can be just as important as everything leading up to it. Post-event strategy […]
Maximizing the Moment: How to Win on Event Day

You’ve read our last blog, and your pre-event work is complete. The promos are out. Guests are walking through your doors. So… what’s next? This next phase can make or break your watch party, what you do during the event itself. It’s not just about putting the fight or game on the screens—it’s about creating […]
How Pre-Event Planning Can Make or Break Your Watch Party

There’s nothing quite like the energy of a packed bar on fight night or during a major game. The buzz, the crowd, the cheers—it’s a moment that keeps customers coming back. But what most people don’t see, is the work that goes in long before the first fan walks through the door. That’s where the […]
From Viral Star to Pay-Per-View Powerhouse: Why Jake Paul Fights Belong on Your Screens

Jake Paul might’ve started as a viral YouTube personality, but today, he’s one of the biggest names in combat sports—and more importantly, one of the biggest draws for bars and restaurants. At Joe Hand Promotions, we’ve seen the impact his fights have on foot traffic, viewership, and revenue for bars and restaurants nationwide. Whether […]
The Canelo Lore: Why Bar and Restaurant Owners Should Tap into the Canelo Craze

When Canelo Álvarez steps into the ring, it’s not just a fight—it’s a spectacle. As the only Mexican boxer to become an undisputed champion, Canelo is a global icon and one of boxing’s top draws. With a record of 62-2-2 and 39 knockouts, he’s proven himself time and time again as the pound-for-pound king. He’s […]
Spring Into Live Sports Action

Spring Into Live Sports Action! Spring is here, and just like the changing seasons, it’s the perfect time for your bar or restaurant to turn over a new leaf—one that’s packed with action! Live sports aren’t just a momentary win; they’re a long-term play for customer loyalty, higher foot traffic, and increased revenue. By jumping […]
How Live Sports Content Drives Customer Retention: Key Stats Every Bar Owner Should Know

Keeping customers engaged and coming back is more challenging than ever for bar owners. With growing competition, standing out isn’t just important, it’s essential. We partnered with Technomic on a recent study to better understand these challenges and examine what drives customer traffic and engagement. The results? Establishment operators are feeling the pressure—44% expect a […]
2025 Live Sports Content Trends: What’s in Store for Bars & Restaurants

The sports world is buzzing louder than ever, and bars and restaurants are poised to cash in. Live sports have become a cornerstone of community entertainment, offering a proven way to boost revenue and create unforgettable experiences for your customers. Let’s dive into what’s trending in 2025 and find ways to keep your establishment ahead […]
3 WAYS LIVE COLLEGE FOOTBALL CAN BOOST SALES IN YOUR ESTABLISHMENT

For Americans across the country, college football has become much more than just a game– it is a cultural phenomenon. In the 2022 season alone, 45 college football games garnered over 4 million viewers each. For commercial establishment owners, this surge in interest presents a golden opportunity to elevate their businesses into a thriving hub […]